Looking for strategies on how to meld the essay in the blog format, I came upon Nijhuis how to book. Her hook; the attention getter, was the simile of an experiment like an essay and crafting it as another venue/mode of inquiry pursuing facts. This very much appealed to me as a biologist and a neophyte blogger. The book dissects the anatomy of an essay and how to Siren in readers.
Hopefully, her suggestions will be the nuggets to attract a faithful readership